About Us

ABOUT US

Corporate Objectives

Facing the nation, reaching out to the world.

Quality Policy

Scientific development, independent innovation, continuous improvement, and customer first!

Business Policy

Integrity, quality, pricing, service, and innovation—these are the cornerstones of corporate development.

Environmental Policy

Ensure workplace safety and protect the environment; comply with rules and regulations, conserve energy, and operate efficiently; adopt an open‑minded policy and engage all employees; prevent pollution and pursue continuous improvement.

Corporate culture

CULTURE

Sincerity, Pragmatism, Innovation, Service

Corporate culture

Sincerity

Put character first, then work; all company employees are expected to treat colleagues and customers with sincerity, uphold honesty and trustworthiness, and engage with one another in a spirit of integrity.

Pragmatic

All employees are required to perform their duties conscientiously and with diligence, emphasizing stability, rigor, effectiveness, and practicality in their work.

Innovation

Our knowledge, ideas, and approaches must remain at the forefront of society—proactive, pioneering, and committed to excellence.

Service

Establish a customer-centric service philosophy and continuously enhance the organization’s service awareness—both in its interactions with customers and with society, as well as among internal departments and between roles.

Northern Permanent Magnet

Specializing in the production and sale of various rare-earth permanent magnetic materials and related magnetic components.

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